How To Make Your Marketing Campaign Unforgettable

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May 28, 2014 11:00:00 AM

There are some iconic ad campaigns that folks of a certain age will never forget - it was through the marketing efforts of major companies that we were introduced to characters like Ronald McDonald, slogans like "Just Do It" and the persistent image of celebrities of the day brandishing a thick milk

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Topics: Cloud and Data, Business Extras, Marketing Tips, How

How To Conduct A Successful Video Conference

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May 27, 2014 5:43:00 AM

Considering the hundreds of thousands of years that humans have been doing business with one another, conducting a deal or partnership over video chat is a new development that many companies are still getting used to. Though best practices continue to change and develop as quickly as the technology itself,

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Topics: Cloud and Data, Voice and Phone, Business Extras, Marketing Tips, How

How to Revitalize Your Business's Blog

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Apr 25, 2014 9:59:00 AM

Maintaining a blog is an essential component of the most successful online marketing strategies for small business. Not only does blogging drive traffic to your website and thereby put your audience in close contact with information about your company's products or services, it also gets customers and

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Topics: Marketing Tips, How

4 Tips for Re-Energizing Your SMB's Online Presence

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Apr 16, 2014 12:27:00 PM

With consumers and corporate decision-makers increasingly interacting with brands via digital channels, online marketing for small businesses has become essential. Startups and small firms looking to promote awareness and engagement surrounding their companies and products must reach out to their audience through email campaign, social media presence

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Topics: Marketing Tips, Numbers

4 Online Marketing Tips for the Modern Law Firm

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Mar 28, 2014 9:47:00 AM

Online marketing for small businesses has become one of the most advanced methods of driving visibility within markets right from the outset of operations at the lowest possible price point, and the same goes for digital advertising in a variety of other sectors as well. Law firms

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Topics: Marketing Tips, Numbers

4 Online Marketing Strategies to Set Your SMB Apart from the Crowd

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Mar 26, 2014 12:53:00 PM

Today's online landscape is brimming with brands attempting to get their messages out there and attract digital customers. In both the business-to-business and business-to-consumer spheres, brands have realized that a robust presence on the most popular Web and mobile channels is indispensable, as these are the platforms that their audiences are

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Topics: Marketing Tips, Numbers

Adopting a Cost-Effective Online Marketing Strategy for Your SMB

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Feb 28, 2014 8:43:00 AM

In today's tech-centric world, online marketing for small businesses has become a make-or-break operational necessity. Firms of any size that aren't visible on a variety of digital channels risk fading into obscurity. But in many ways, leveraging the Web as a platform for building brand awareness and

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Topics: Marketing Tips

How to Factor Mobility Into Your SMB's Marketing Plan

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Feb 26, 2014 8:48:00 AM

The mobile age has already brought about a number of key changes in the way contemporary companies operate. Smartphones and tablets are allowing employees to do their work in more flexible ways than ever before, especially when combined with cloud services that allow mission-critical data and applications

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Topics: Marketing Tips, How

2 Best Practices for Online Brand Messaging

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Feb 24, 2014 7:00:00 AM

The popularity of cloud services has placed a wider range of tools in the hands of small and mid-sized business than ever before. SMBs now enjoy access to a variety of resources that were once available only to large enterprises, as remote hosting makes more sophisticated infrastructure

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Topics: Marketing Tips, Numbers

Social Media Management A Must In Legal Sector

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Feb 20, 2014 12:28:00 PM

Regardless of whether a law firm has a marketing strategy in place or not, social media websites are among the richest environments for data cultivation and analysis. Many law firms have already learned this the hard way, as social media information continues to become more apparent in litigation proceedings. 

As competition

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Topics: Marketing Tips